In late 2019, Hasbro made a huge power play when they purchased Entertainment One for a reported sum of $3.8B. Following reports of the purchase, many were quick to point out the hilarity behind iconic rap label Death Row, home of Tupac, Snoop Dogg, and Dr. Dre being owned by a toy company.
Now, it would appear that Death Row, as well as every other artist and property under the eOne Music banner, unexpectedly have to relocate once again. Recent findings indicates that Hasbro is selling eOne Music to equity firm Blackstone for a deal of $385 million. Even once the deal in set in stone and finalized, eOne will continue to operate under the current President Chris Taylor.
Hasbro CEO Brian Goldner seemed to open up a bit about the forthcoming sale: “This transaction will ensure that eOne Music is well-positioned to unlock great opportunities for its many talented artists and partners, as Hasbro continues to focus on the core strategic elements of our Brand Blueprint to further strengthen our position as a purpose-led play and entertainment company. On behalf of the Board and Hasbro management, I want to recognize the strong leadership of Chris Taylor and the entire eOne Music organization."